top of page
Privacy Policy
Privacy Policy
At Irma's Insights, your privacy is important to us. This Privacy Policy outlines how we collect, use, share, and protect your personal information when you visit or make a purchase from our website. This Privacy Policy applies to Irma's Insights which also includes www.irmasinsights.com (the eCommerce site for Irma's Insights) unless otherwise noted and governs data collection and usage. By visiting and/or using this website, you consent to the data practices described in this statement.
Collection of your Personal Information
We receive, collect and store any of the following types of information when you enter on our website and/or provide said information to us through the use of our website and services:
​
-
Personal identification information such as, but not limited to:
-
Name
-
Phone number
-
Email Address
-
Shipping Address
-
Billing Address
-
Customer communications such as, but not limited to, comments, feedback, product reviews, recommendations, and personal profile.
-
-
Payment Information such as:
-
Credit/debit card details or other payment data.
-
-
This information can include, but is not limited to, your
-
Credit/debit card number
-
Expiration date
-
CVV number
-
Billing zip code
-
Card issuer
-
Purchase history
-
-
Technical Information
- Internet Protocol (IP) address used to connect your computer to the Internet.
- Login
- Email address
- Password
- Computer and connection information
-
Browser Type
-
Device Info
-
Cookies and Tracking Data which is used for analytics and marketing purposes and to personalize your experience.​​
​
We may use software tools to measure and collect session information, including page response times, length of visits to certain pages, page interaction information, and methods used to browse away from the page as well.
Irma's Insights may also collect, only with your knowledge and consent, anonymous demographic information, which may or may not be unique to you, such as your:
- Age
- Gender
- Race
- Religion
- Political Affiliation
- Household Income
- Interests and Hobbies
We do not collect any personal information about you unless you voluntarily provide it to us. An example of how we would collect this information (such as your age, gender, race, religion, political affiliation, household income, interests and hobbies) would be if we asked if you were willing to fill out a survey or a focus group research poll. This example is not all inclusive. However, providing this information is not a requirement to purchase and is completely voluntary.
We also reserve the right to gather additional personal or non-personal information in the future that is not specifically listed herein if this is deemed necessary for the purposes of business listed in the following paragraph and/or as needed to be in compliance with the law. Again, said information would only be collected with your knowledge and consent.
How We Use Your Personal Information
Irma's Insights uses your information for the following purposes:
-
To process and fulfill purchase orders;
-
To send transactional and business communications;
-
To send promotional and marketing emails or communications (you may opt out at any time by emailing us at info@irmasinsights.com or texting us STOP or OPT-OUT at (713) 449-5789);
-
To analyze website traffic and user behavior for improvements;
-
To provide, operate, and/or deliver the Services you have requested;
-
To provide our Users with ongoing customer assistance and technical support;
-
To be able to contact our Visitors and Users with general or personalized service-related notices and promotional messages and to inform you of other products or services available from Irma's Insights and its affiliates;
-
To create aggregated statistical data and other aggregated and/or inferred Non-personal Information, which we or our business partners may use to provide and improve our respective services;
-
To comply with any applicable laws and regulations.
Sharing Your Information with Third Parties
We may share your data with third-party service providers to the extent deemed necessary to operate our business. This may include, but is not limited to, sharing your information with:
-
Payment processors such as PayPal or Stripe.
-
Email marketing tools such as Mailchimp
-
Send business mailings or business marketing and promotional postal mail.
-
Arrange for deliveries of packages, etc.
-
Analytics providers such as Google Analytics.
All such third parties are prohibited from using your personal information except to provide these services to Irma's Insights, and they are required to maintain the confidentiality of your information. These third parties are only given access to the information necessary to perform their functions and are obligated to keep your data secure.
​
Irma's Insights is hosted on the Wix.com platform. Wix.com provides Irma's Insights with the online platform that allows us to sell our products and services to you, the end user. Your data may be stored through Wix.com’s data storage, databases and the general Wix.com applications. They are governed by their own privacy policies and terms and conditions but are obligated to keep your data confidential and secure. Wix.com stores your data on secure servers behind a firewall to ensure maximum safety measures possible.
All direct payment gateways offered by Wix.com and used by Irma's Insights adhere to the standards set by PCI-DSS as managed by the PCI Security Standards Council, which is a joint effort of brands like Visa, MasterCard, American Express and Discover. PCI-DSS requirements help ensure the secure handling of credit card information by our store and its service providers.
​
Irma's Insights may, from time to time, contact you on behalf of external business partners about a particular offering that may be of interest to you. In those cases, only the essential personally identifiable information such as your e-mail, name, telephone number is transferred to the third party upon your consent to that particular offering. You are in control of your data, and you may opt-out of Irma's Insights marketing lists to send you future offerings from external business partners at any time.
In addition, we may disclose your personal information, without notice, if required to do so by law or in the good faith belief that such action is necessary to: (a) conform to the edicts of the law or comply with legal process served on Irma's Insights or the site; (b) protect and defend the rights or property of Irma's Insights; and/or (c) act under exigent circumstances to protect the personal safety of users of Irma's Insights, or the public.
Your Rights To Opt-Out of Disclosure of Personal Information to Third Parties
In connection with any personal information we may disclose to a third party for a business purpose, you have the right to:
-
Access the personal data we hold about you.
-
Know the categories of personal information that we disclosed about you for a business purpose.
-
Request correction or deletion of your information.
-
Opt-out of marketing communications at any time.
Under the California Consumer Privacy Act of 2018 (CCPA) and certain other privacy and data protection laws, as applicable, you have the right to opt-out of the disclosure of your personal information. If you exercise your right to opt-out of the disclosure of your personal information, we will refrain from disclosing your personal information, unless you subsequently provide express authorization for the disclosure of your personal information.
To opt-out of the disclosure of your personal information, you may let us know by emailing info@irmasinsights.com.
Tracking User Behavior
Irma's Insights may keep track of the websites and pages our users visit within the Irma's Insights website, in order to determine what Irma's Insights services are the most popular. This data is used to deliver customized content and advertising within Irma's Insights website to customers whose behavior indicates that they are interested in a particular subject area.
Automatically Collected Information
Information about your computer hardware and software may be automatically collected by Irma's Insights. This information can include: your IP address, browser type, domain names, access times and referring website addresses. This information is used for the operation of the service, to maintain quality of the service, and to provide general statistics regarding use of the Irma's Insights website. This information is kept secure and you reserve the right to have this information deleted at any time by emailing us at info@irmasinsights.com.
Use of Cookies
Irma's Insights website may use "cookies" and similar technologies to help you personalize and enhance your online experience and analyze traffic. By using our site, you agree to the use of cookies and similar technologies. A cookie is a text file that is placed on your hard disk by a web page server. Cookies cannot be used to run programs or deliver viruses to your computer. Cookies are uniquely assigned to you and can only be read by a web server in the domain that issued the cookie to you. One of the primary purposes of cookies is to provide a convenience feature to save you time. The purpose of a cookie is to tell the Web server that you have returned to a specific page. For example, if you personalize Irma's Insights pages, or register with Irma's Insights site or services, a cookie helps Irma's Insights to recall your specific information on subsequent visits. This simplifies the process of recording your personal information, such as billing addresses, shipping addresses, and so on. When you return to the same Irma's Insights website, the information you previously provided can be retrieved, so you can easily use the Irma's Insights features that you customized. You have the ability to accept or decline cookies. Most Web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. If you choose to decline cookies, you may not be able to fully experience the interactive features of the Irma's Insights services or websites you visit. There are many different kinds of cookies and tracking tooles (e.g. cookies, flash cookies, web beacons, etc.,). Among the various kinds of cookies such as essential cookies which enable core functionality such as security, verification of identity and network management. These cookies cannot be disabled throughout the use of Irma's Insights website; marketing cookies which are used to track advertising effectiveness to provide a more relevant service and deliver better ads to suit your interests and can be opted out if chosen; functional cookies which remember choices users make to improve and give a more personalised experience and can be opted out of; and analytics cookies which help us to understand how visitors interact with our website, discover errors and provide a better overall analytics and can also be opted out of if chosen. Please see below for a table of the essential cookies we use through our Wix website:
​
​
​
​
​
​
​
​
​
​
​
​
​
​
​
In addition, our website may use cookies that aren't listed in the table above that stem from our use of third party apps or third-party integrations (e.g. Google Analytics, Facebook Ads, and many others). These apps and integrations may place additional cookies on your site and are governed and adhere to that company's privacy policy. You can check which cookies are used by each business solution, third party app, or third party integration by using your browser's built in cookie view. You can manage your cookie preference in your browser settings. Companies are required to keep your data confidential and secure especially when used in performance of a service to Irma's Insights. If you'd like help or support with this, please feel free to chat with our customer service agent or email: info@irmasinsights.com.
Links
This website may contain links to other sites. Please be aware that we are not responsible for the content or privacy practices of such other sites. We encourage our users to be aware when they leave our site and to read the privacy statements of any other site that collects personally identifiable information. If you have any questions or concerns of any of the websites that we provide a link for, please do not hesitate to contact us at info@irmasinsights.com.
Right to Deletion
Subject to certain exceptions set out below, on receipt of a verifiable request from you, we will:
• Delete your personal information from our records; and
• Direct any service providers to delete your personal information from their records.
Please note that we may not be able to comply with requests to delete your personal information if it is necessary to:
• Complete the transaction for which the personal information was collected, fulfill the terms of a written warranty or product recall conducted in accordance with federal law, provide a good or service requested by you, or reasonably anticipated within the context of our ongoing business relationship with you, or otherwise perform a contract between you and us;
• Detect security incidents, protect against malicious, deceptive, fraudulent, or illegal activity; or prosecute those responsible for that activity;
• Debug to identify and repair errors that impair existing intended functionality;
• Comply with the California Electronic Communications Privacy Act;
• Enable solely internal uses that are reasonably aligned with your expectations based on your relationship with us;
• Comply with an existing legal obligation; or
• Otherwise use your personal information, internally, in a lawful manner that is compatible with the context in which you provided the information.
Children Under Thirteen
Our website is not intended for children under the age of 13. Irma's Insights does not knowingly collect personally identifiable information from children under the age of thirteen. If you are under the age of thirteen, you must ask your parent or guardian for permission to use this website.
Opt-Out & Unsubscribe from Third Party Communications
We respect your privacy and give you an opportunity to opt-out of receiving announcements of certain information. Users may opt-out of receiving any or all communications from third-party partners of Irma's Insights by contacting us here:
- Email: info@irmasinsights.com
- Text message: reply "STOP" or OPT-OUT to (713)449-5789.
Business Communications
Irma's Insights may contact you to notify you regarding your purchase, order, account, to send promotional and/or marketing emails or text messages, troubleshoot problems with your account, to resolve a dispute, to collect fees or monies owed, or as otherwise necessary to transact business with and for you. We may also contact you to enforce our User Agreement, applicable national laws, and any agreement we may have with you. For these purposes we may contact you via email, telephone, text messages, and postal mail.
Email Communications
From time to time, Irma's Insights may contact you via email for the purpose of providing announcements, promotional offers, alerts, confirmations, surveys, opinion polls, paid focus group questionnaires, and/or other general communication. In order to improve our Services, we may receive a notification when you open an email from Irma's Insights or click on a link therein. If you would like to stop receiving marketing or promotional communications via email from Irma's Insights, you may opt out of such communications by info@irmasinsights.com.
Data Security
We implement reasonable security measures to protect your information, but no method of transmission over the internet is 100% secure. However, with that being said, we hold your security and privacy as one of our top priorities when performing the work for our business. Here are some ways we take measures to safeguard your data:
-
Whenever possible, we use the latest encryption protocols. This is to ensure that your communication between the website and server is protected by encrypting it. This prevents hackers from reading or interfering with the information passed from one to the other. The Wix.com platform allows Irma's Insights to have access to the latest secure and up to date encryption protocols available and is already built-in within our website.
-
We follow the Payment Card Industry Data Security Standard (PCI DSS) when handling credit card data.
-
We maintain physical, electronic, and procedural safeguards in connection with the collection, storage, and disclosure of customer personal information. Our security procedures mean that we may ask to verify your identity before we disclose personal information to you.
-
The final measure to safeguard your data relies on you. It is important for you to protect against unauthorized access to your password and to your computers, devices, and applications. We recommend using a unique password for Irma's Insights account that is not used for other online accounts. Be sure to sign off when finished using a shared computer. Changing your site password regularly can protect your website against credential attacks. Opt for strong, complex passwords—making sure to use a mix of numbers, letters and characters (pro tip: the longer, the safer.) Other important credential practices include: never share your password or save it on your browser. Always avoid using the same one across different sites. Make sure everyone who has access to your site knows how to keep their login credentials safe and use Multi-factor authentication (MFA) to enhance the security of your data.
Changes to this Statement
Irma's Insights reserves the right to change this Privacy Policy at any time. We will notify you about significant changes in the way we treat personal information by sending a notice to the primary email address specified in your account, by placing a prominent notice on our website, and/or by updating any privacy information. Your continued use of the website and/or Services available after such modifications will constitute your: (a) acknowledgment of the modified Privacy Policy; and (b) agreement to abide and be bound by that Policy. Please contact us for Information. Irma's Insights welcomes your questions or comments regarding this Privacy Policy.
If you believe that Irma's Insights has not adhered to this Privacy Policy, please contact Irma's Insights at:
Irma's Insights
PO Box 133382 Spring, Texas 77393
Email Address: info@irmasinsights.com
Effective as of April 01, 2021
bottom of page